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Surfer Sam heads new cultural tourism course at Falmouth

By cmjohnw  |  Posted: December 24, 2013


Surfer Sam heads new cultural tourism course at Falmouth

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A FORMER European longboard surfing champion and travel writer has joined Falmouth University as course co-ordinator and senior lecturer to run a new degree course in cultural tourism management.

Sennen-based Sam Bleakley, who has a master’s degree in geography from the University of Cambridge and is carrying out ongoing PhD research at Falmouth that focuses on Haiti, surfing and new modes of travel writing, has experiences drawn from over a decade of global travel.

During this time he has explored and documented the vast potential for cultural tourism in countries usually represented as politically unstable, or ecologically vulnerable, such as Mauritania, Liberia and Oman.

Despite his travels, Sam’s primary inspiration is the geography of Cornwall, and he considers the region a perfect place to understand the relationship between the local and the global.

Sam said: “I am extremely proud to join the Falmouth team, and very passionate about this new degree because I really believe that our graduates will become pioneers in the locally and globally important cultural tourism sector.

“A recent report by Visit Britain estimated that the UK alone will have a tourism industry worth over £257 billion by 2025. Currently UK tourism supports 3.1 million jobs.

“This industry desperately needs inspired leaders, innovators and motivated team-players who can take on the challenges of sustainability and digital futures.

“Host and guest relationships are paramount, and the health and wealth of local communities, landscapes and environments is key.

“Cornwall can be a celebrated model of exemplary practice in cultural tourism. I think Falmouth University is the perfect home for the groundbreaking new cultural tourism degree.”

The new degree course begins in September 2014.

Applications to the course are open through UCAS and a taster day is being held on March 18.

For more information, e-mail tasterdays@falmouth.ac.uk

Sam would also like to hear from those working within the tourism sector in Cornwall and beyond via sam.bleakley@falmouth.ac.uk

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